The Magyar Építéstechnika (Hungarian Building Technology) is the journal of the National Federation of Hungarian Contractors (ÉVOSZ) and the Association of Hungarian Building Material Industry (MEASZ). It is a professional journal for the whole Hungarian construction industry. It has a practical approach to all the areas of the building and construction industry, from the planning through the basic material production to the structural and civil engineering and their technical development.
It is a general technical and trade journal of the building and construction industry. It gives an account of the development of the sector, the new technologies and products and offers solutions to possible problems. It reports regularly on the main events of the national and international building and construction industry, such as fairs, conferences and professional meetings. It pays special attention to the introduction – through examples – of those professional areas, that are equally important to engineers, building contractors, traders and users, as well as students wanting to learn about the newest issues of the industry.
TARGET GROUP
- Structural and civil engineering companies, plumbers, gas and electrical fitters, building contractors, workmen
- Architects, civil engineers, site engineers and structural engineers
- Producers and retailers of construction materials, building contractors and workmen
- Scientific institutions and schools specialized in the building and construction industry and quality control
- Other (press, advertisers)
PERCENTAGE DISTRIBUTION OF THE TARGET GROUP
53% Structural and civil engineering companies, plumbers, gas and electrical fitters, building contractors, workmen
19% Architects, civil engineers, site engineers and structural engineers
4% Producers and retailers of construction materials, building contractors and workmen
24% Scientific institutions and schools specialized in the building and construction industry and quality control
THE TERRITORIAL DISTRIBUTION OF THE READERS OF THE JOURNAL HUNGARIAN BUILDING TECHNOLOGY
TARIFFS
Format | Size | Price |
1/1 type size | 185 × 250 mm | 380 000 HUF / 1310 EUR |
1/1 bleed | 210 × 297 mm +5 mm bleed | 380 000 HUF / 1310 EUR |
1/2 landscape type size | 185 × 125 mm | 210 000 HUF / 725 EUR |
1/2 landscape bleed size | 210 × 143 mm +5 mm bleed | 210 000 HUF / 725 EUR |
1/2 portrait type size | 90 × 250 mm | 210 000 HUF / 725 EUR |
1/2 portrait bleed size | 103 × 297 mm +5 mm bleed | 210 000 HUF / 725 EUR |
1/3 landscape type size | 185 × 85 mm | 150 000 HUF / 518 EUR |
1/3 landscape bleed size | 210 × 105 mm | 150 000 HUF / 518 EUR |
1/3 portrait type size | 58 × 250 mm | 150 000 HUF / 518 EUR |
1/3 portrait bleed size | 71 × 297 mm | 150 000 HUF / 518 EUR |
1/4 landscape type size | 185 × 62 mm | 110 000 HUF / 380 EUR |
1/4 portrait type size | 90 × 130 mm | 110 000 HUF / 380 EUR |
1/6 landscape type size | 185 × 42 mm | 90 000 HUF / 310 EUR |
1/6 portrait type size | 58 × 130 mm | 90 000 HUF / 310 EUR |
Cover II., III. | 210 × 297 mm | 550 000 HUF / 1896 EUR |
Cover IV. | 210 × 297 mm | 600 000 HUF / 2069 EUR |
Put it publish it advertisement up to 25 g 1000 pcs | 50 000 HUF / 173 EUR | |
Sticking, lacing-in up to 25 g 1000 pcs |
65 000 HUF / 225 EUR |
The price of PR articles is the same as the advertising prices. The commission of advertising agencies is 15%.
ONLINE TARIFFS
Format | Size | Weekly price |
Banners | ||
banner1 | 728 × 90 px | 25 000 HUF / 86 EUR |
banner2 | 250 × 100 px | 20 000 HUF / 69 EUR |
banner3 | 545 × 90 px | 15 000 HUF / 52 EUR |
banner4 | 160 × 160 px | 12 500 HUF / 43 EUR |
banner5 | 120 × 240 px | 12 500 HUF / 43 EUR |
PR-articles | ||
PR-article letters: 2000–2500 | 25 000 HUF / 86 EUR | |
PR-article in the newsletter /impression | +10 000 HUF / +35 EUR | |
Weekly newsletter |
||
Text ad 1 line, 300 letters | 6 000 HUF / 21 EUR | |
banner1 | 468 × 60 px | 16 000 HUF / 55 EUR |
banner2 | 468 × 120 px | 26 000 HUF / 90 EUR |
Product presentation article on the website in Product/Tools section (for unlimited period of time) | 50 000 HUF / 172 EUR |
Ads can be submitted in image file formats (resolution 300 dpi) on FTP, in email, or on CD. Prices do not include V.A.T. We require print-ready material for all advertisment. Otherwise a technical fee of 10% will be charged based on ratecard prices.
TECHNICAL DATA
Magyar Építéstechnika | Construma Magazin (Magyar Építéstechnika 2–3.) |
|
Print run | 5-6000 | 12 000 |
Printing method | sheetfed offset |
web offset |
Screen | 60 dpi (150 lpi) | 60 dpi (150 lpi) |
Bindery | stitching bindery | perfect binding |
Type area | 185 × 250 mm | 185 × 250 mm |
Trim size | 210 × 297 mm | 210 × 297 mm |
Bleed size | 215 × 307 mm | 215 × 307 mm |
ADVERTISING SALES
Editorial Office: H-1137 Budapest, Radnóti Miklós street nr. 2.
Tivadar Fehér – Phone: (+36-30) 684-5279, E-mail: Ez az e-mail cím a spamrobotok elleni védelem alatt áll. Megtekintéséhez engedélyeznie kell a JavaScript használatát.
Fax: (+36-1) 239-1982, www.magyarepitestechnika.hu
MATERIAL DELIVERY DEADLINES
Issue | Deadline | Add. hand down |
Publishing date |
2015/1. | 15. 01. 2015. | 23. 01. 2015. |
02. 02. 2015. |
2015/2–3. | 01. 03. 2015. | 20. 03. 2015. |
30. 03. 2015. |
2015/4. | 25. 03. 2015. | 08. 04. 2015. |
20. 04. 2015. |
2015/5. | 22. 04. 2015. |
06. 05. 2015. |
18. 05. 2015. |
2015/6. | 27. 05. 2015. |
10. 06. 2015. |
22. 06. 2015. |
2015/7–8. |
15. 07. 2015. |
01. 08. 2015. |
13. 08. 2015. |
2015/9. | 26. 08. 2015. |
10. 09. 2015. |
21. 09. 2015. |
2015/10. | 24. 09. 2015. |
08. 10. 2015. |
19. 10. 2015. |
2015/11. | 19. 10. 2015. |
05. 11. 2015. |
16. 11. 2015. |
2015/12. |
09. 11. 2015. |
25. 11. 2015. |
07. 12. 2015. |